Creating a new brand and digital presence to drive business growth
Brand Strategy | Branding | Print | Web Design | Web Development
Creating a new voice in technology
Vanilla is a leading supplier of enterprise-level services and applications. Since 2009, Vanilla have developed an industry recognised reputation for delivering complex solutions through clarity – ensuring success for every client.
We were commissioned to develop their brand identity to capture their new direction and represent their drive for innovation.
Identity
Rather than disregarding their existing logo, we looked to retain the tick and ‘V’ element, instead modernising this and bringing it in-line with their new direction and tone of voice. Their new identity is representative of their contemporary working environment, strive for innovation and reassuring approach to every project.
Print work
To accompany Vanilla’s new identity we provided a number of printed materials including a full stationary set, brochures, leaflets and advertising. In order to achieve consistency across each application we provided an in-depth brand guidelines to assure assets remained on brand going forward.
Website
A new website provides a strong online presence for the company, allowing them to build carefully curated pages. Vanilla are able to utilise flexible, re-usable content blocks to build unique page layouts and effectively tell their brand’s story.
