Increasing conversion rates
With such a diverse following, it was paramount that consideration was given to functional requirements in driving customer purchases. Our solution improved search functionality and streamlined the checkout process, leading to an increase in conversion rates for ticket and merchandise sales.
As part of the checkout process, we built in a bespoke collection service. This allows fans attending a gig to pick up their orders at the venue. Consideration was also given to delivery costs in the EU. To avoid EU costumers paying large import costs we included a EU tax solution, meaning tax and duty is automatically paid.